ICSC Red River 2022

Dean Pritchard

Principal

Dean Pritchard is passionate about lighting, especially for shopping center parking lots! As a member of ICSC (International Council of Shopping Centers) since 1981, Dean been a speaker at ICSC conferences, sits on the ICSC PAC committee, and has attended almost every ICSC deal making in the U.S. at least once. Dean is a connector; He enjoys bringing people together. With over 20,000 retail design and development contacts made in the last 40 years, Dean has created many meaningful relationships for WLS. Dean enjoys investing in startups related to lighting products, design, and sustainability. He travels internationally, especially to France and loves to cook and eat! Dean serves on numerous non-profit boards including Miles of Freedom, Restorative Farms, and Soap Hope.

Kevin Fletcher

Vice President of National Accounts

Kevin Fletcher joined WLS in 2009 and has over 22 years of experience in the lighting industry. Before joining WLS, he worked as a lighting specialist at FSG and WESCO. His specialties are upgrading projects to energy efficient lighting that saves customers money and energy. Kevin enjoys spending time hunting, fishing, cooking, and is passionate about coaching his son’s sports team.